Online appointment scheduling or calendar-booking technology for sales teams has always been a vital component to success, especially with the pivot to more virtual meetings with remote workforces. The highest performing sales organizations in the world rely on software such as Calendly on a day-to-day basis to grab the valuable time of key decision-makers.
Without a quick and easy process to book time with champion stakeholders, organizations would fail to nurture business-critical relationships, ultimately missing their revenue targets.
That’s why I’m thrilled to announce Postal’s new integration partnership with Calendly. Understanding how offline marketing can drastically improve booking rates with prospects, we are excited to have Calendly join Postal’s integration ecosystem of online appointment scheduling software.
For current users of Postal and Calendly, this will eliminate the back-and-forth of trying to schedule a meeting by using your Calendly link within Postal, enabling teams to increase their meetings booked and speed up your sales process.
How Sales Teams Use Postal X Calendly
Sales teams use Postal and Calendly to book more meetings with prospects, accelerate pipeline, increase conversion rates, and ultimately shorten the sales cycle.This partnership provides a seamless experience for both prospects and users, by enabling gift recipients to easily schedule a follow-up meeting with the sender. Simply add your Calendly link to your Postal profile.
Pair your Calendly meeting link with a customer Thank You gift ahead of booking time with them for a case study or customer testimonial. This way it feels less like a favor and more like a genuine collaboration.
Customers who use Postal to book meetings are seeing results such as:
- 80% meeting acceptance rate
- 20x qualified pipeline creation when offering gifts at the top of the funnel
How it Works
When sending a gift through Postal, make it quick and easy for you and your prospects to find a time to meet by enabling “Calendar Bookings” across your sends. Postal users can turn this on globally across their Gift Emails and MagicLinks, or modify it on a per-send basis.
Recipients are asked to book time on the sender’s calendar before or after they redeem their gift, all on one webpage.
Postal users who pair their Calendly meeting link with Gift Emails and MagicLinks book meetings with prospects and customers 50% faster.
The Postal team is honored to welcome such a well-renowned booking software to our growing list of integration partners. I look forward to watching this integration help more sales teams break through the digital noise and create more authentic impressions with prospects and champion decision-makers.