Choosing the Right Corporate Promotion Gifts
It’s important for businesses, organizations, and corporations to show appreciation for their employees, customers, and business partners. Coming up with ways to do that can be easier said than done, though–especially for employees that work remotely. Sending gifts for employees or teams is a great way to boost morale, as long as you time it right.
One of the best times to reward employees by sending them gifts is a significant event or milestone. Many holidays are a classic gift-giving time, but any event or milestone also works. You could consider sending them a gift when they get promoted, have a personal event coming up, buy a house, or have their employment anniversary.
Not only do corporate promotion gifts reward the employee being promoted, but they also set an example for other employees, showing what they stand to gain by working hard for a promotion of their own. It can also strengthen the connection between a business and its employees by making them feel seen and ensuring them that their work matters. People operations, or people ops is the practice of strengthening workforce bonds and uniting teams under a common goal.
Luxury corporate gifts are something you may want to consider giving a long-term veteran employee on the anniversary they started working for you. These gifts should feel personal and well-thought-out, as well as serve a practical purpose. Not all employees value or find use in the same gift, so you should pick them with the specific employee in mind.
Luxury and VIP corporate gifts can also be used to show appreciation to VIP customers, clients, vendors, and/or business partners. For these kinds of gifts, it’s often better to go with something a bit less personal and more representative of your corporation.
A few examples of premium gift ideas for leads or clients include shirts or hoodies; reusable water bottles, reusable bags, packs, or lunch boxes; hats, mugs, or socks. These can have your company name and/or logo on them, but high-end corporate swag simply won’t do when you want to show a valued employee how much you really appreciate them. For that, only a VIP corporate gift will fit the bill.
Corporate gifts for employees
Generic gifts with your logo or brand name printed on them may be useful for engaging with customers or prospects, but corporate gifts for employees should be a bit more intentional—when offering at item to an employee, it’s more than a gift.
When you’re giving your employees appreciation, it’s not always to show appreciation. It’s also a way to build a relationship between individuals and your corporation, thank them when they’ve done a good job, and show them that you value them on a personal level.
That means that it’s better that your personal gift ideas for employees are designed uniquely for an individual based on their personalities. They don’t necessarily have to be fancy–inexpensive motivational gifts for employees show as much appreciation as something expensive. It’s more about how much thought you put into it, not how much money.
Here are a few examples of personalized corporate gifts for your employees:
- Snack basket of small-brand items that pack a flavor punch
- Gourmet nut and dried fruit basket
- Exotic meat and cheese basket
- Cocktail mixers
- Liquor samplers
- Luxury and exotic chocolates
With Postal, you can send all sorts of custom gifts to your employees for any occasion. One of the main events that employees like to have with their corporation is an end-of-the-year celebration. And what better way to celebrate with virtual workers than with a variety of delicious snacks and maybe an adult beverage or two.
Promotional gifts for employees
If you’re still unsure about what to give as promotional gifts for employees, here are a few statistics to think about.
Expensive employee appreciation gifts
In 2022 so far, the United Kingdom’s corporate gifting market is worth roughly $105 million. In the United States, this market is expected to grow around 8% over the next few years. In Canada, expensive employee appreciation gifts might not go over as well as something under $500…because anything over that and they have to pay a hefty tax on it.
The impact of a corporate promotional gift
When gifting promotional products, ideas can range from a simple pen with your logo on it to far more unique promotional items. Studies have shown that roughly two-thirds of people can recall the brand name of a company that gave them a promotional gift a year later, even if they weren’t promotional items with logos printed on them. When it comes to employees, 27% prefer cash to a branded product, but tangible items also leave a better lasting impression.
Unique corporate gifts
While apparel, reusable items, and branded corporate gifts are the preferred choice and clients and employees, it’s often overdone. The best corporate gifts for clients and workers alike are never generic. Unique corporate gifts are far more memorable and will build a much stronger bond between the organization and the recipient. Personalized corporate gifts show that you’re paying attention to what matters to the recipient and view them as an individual.
If your teams or some of your employees work remotely, then sending corporate gifts online can be a bit more difficult. A manager’s job is to keep employees pulling in the same direction, and morale-boosting gifts are a great place to start. Anyone can send a branded tote bag, but truly meaningful gifts take a little more thought. Here are some ideas that work for remote workers as well as some unique client gift ideas.
- Employee appreciation kit
- VIP charcuterie experience
- Various adult beverages and cocktail kits
- VIP customer appreciation kit
Corporate gift boxes
When it comes to promotional gifts for customers, corporate gift boxes or corporate gift baskets are always well-received. Of course, rewarding employees with a corporate gift box never hurts, either. Unique corporate logo gifts leave a good impression on customers and make sure they’ll remember your name, but gift boxes can help you stand out even more, especially if you include a few luxury corporate gifts with logos. Here are a few corporate gift box examples you may want to consider:
- Employee Appreciation Kit: If you value the work your employees do, let them know by sending them a customized Postal employee appreciation kit. You can custom-build it to suit your employee’s specific preferences and needs.
- Cocktail Experience: Sometimes life calls for something with a bit more kick than your average beverage. Opt for a cocktail-inspired gift collection to help the recipient take the edge off.
- New Hire Pack: Show new hires that they made the right decision when they chose to work with you by sending them a custom gift pack with apparel, bags, and more.
- VIP Customer Appreciation: Sometimes we all feel the need to impress our customers or execs, and an ordinary gift set won’t do. If you’re someone that values quality over quantity, then send them one of Postal’s VIP appreciation kits.
Customized corporate gifts
We’ve established that customized corporate gifts are the best way to go, but Offline Marketing Automation platforms such asPostal can make it even easier. Customized corporate gifts for clients will always hit closer to home and leave a longer-lasting impression than some generic option.
With an offline marketing automation platform like Postal, you can choose from a wide variety of premium corporate gift vendors to custom-tailor unique gifts for your clients. Whether it’s uniquely designed custom logo corporate gifts or one of our many custom corporate holiday gift options, gift-giving is better than ever before when you use Postal.
When you send your customers unique gifts designed specifically for them, they’ll remember that for years to come. Nothing leaves a lasting impression better than an organization reaching out and showing its customers that it values them as individuals and is willing to show that with gifts. After all, who doesn’t like free stuff?
This lasting impression will help you build a relationship with your clients and make them feel more connected to your corporation. The more strongly a customer feels about a business, the more likely they are to work with them again in the future and even make recommendations to their friends and family.
Top corporate gifting companies
As the rise of remote and virtual work continues, so does the increasing need for morale-boosting corporate gifts. That’s why the top corporate gifting companies, such as Postal, have everything you need to send members and clients of your corporation personalized gifts at scale. Automated morale boosts like this aren’t possible without a centralized platform to manage all that sending. After all, who has the time to send out that many gifts manually?
With Postal or similar luxury corporate gifting companies, you can show employees and customers appreciation without having to stress about whether or not it’ll have the intended effect. The demand for corporate gifting companies in the USA has been rising and with good reason.
If you’re still not convinced that Postal is the way to go when sending executive corporate gifts, you can always request a trial before making any permanent commitments. Between the ease-of-use, virtual events, and concierge services, Postal is without a doubt the best investment to integrate the offline channel into your digital strategy.